| There are many websites that offer the service of | | | | small as possible to allow for more text. |
| making any url shorter. The process works by | | | | 2. Easier to type or remember. Some URLs can be |
| entering your url on the website and it will store this | | | | very lengthy. Cutting them down to size makes your |
| entered url in a database. Upon entering the url you | | | | forum post, email, etc look a lot cleaner. |
| will receive a new web address that will have a | | | | 3. Deception. People will try to conceal the link you |
| unique ID at the end of it to designate your entered | | | | are clicking. Perhaps affiliate links are not allowed in a |
| url. (Example: website.com/UniqueID) When the | | | | particular forum. The link can be concealed using a |
| provided url is clicked it will rewrite to the stored url | | | | shorter url service. In an advertisement you may be |
| you entered. Not every website can offer this | | | | led to believe that you are going to XYZ website |
| service. It is essential that the generated url is short. | | | | when instead the link was disguised and you were |
| This service works best on websites that have a | | | | sent to an adult content website or a website with |
| domain of 5 characters or less. You would not want | | | | malicious content. |
| to use this service on a website called since the | | | | To prevent abuse of the short url service a new |
| generated url would contain that long domain. | | | | type of website has been created. A service to |
| Now that I briefly described the concept of how the | | | | expand shortened urls to display the actual url that |
| process works why would you want to use such a | | | | was concealed. |
| service? | | | | While there are both advantages and disadvantages |
| 1. Twitter updates. Twitter allows a limited number of | | | | of using short URLs it is always advised to use |
| characters when posting a tweet. If you are | | | | caution when clicking any link. |
| tweeting about a url you will want to make the url as | | | | |